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Personalised recommendations through the COAT CODE® system
Premium coat care products
Expert guidance to help you care for your dog's coat with confidence.
'Every dog is different. Different coats. Different lifestyles. Different grooming needs. Yet many dog owners are left trying to choose between hundreds of shampoos, brushes and grooming products without really knowing what's right for their dog - or how to use them effectively. That's why we created FurFix. Not just to sell products. To help you understand your dog and care for their coat with confidence. Because they're family...'
Coat Code® looks at your dog’s coat type, lifestyle, grooming needs and common coat challenges to help you understand what their coat actually needs.
You’ll receive reccomendations suited to your dog, making it easier to shop with confidence.
Prefer to browse? You can also shop the full FurFix range without completing the Coat Code®.
FurFix was created to take the guesswork out of caring for your dog’s coat. Start with our unique Coat Code® for personalised recommendations and routine guidance, or browse our range and shop by your dog’s individual coat-care needs.
Personalised coat care when you want it. Premium products when you simply want to shop.
The FurFix Difference
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Premium Products for Different Needs
Our shampoos, conditioners and coat mists are made in the UK, developed in line with UK requirements and formulated with carefully selected naturally derived ingredients.
The range has been created to support different coat types and everyday concerns, including shedding, tangles, odour, dryness, sensitive coats and deep cleansing.
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Guidance Beyond the Product
Dog lovers who complete Coat Code® can also receive personalised routine guide.
The guidance also includes helpful signposting on what to look out for while grooming and when it may be appropriate to seek professional advice.
Reasons to love the FurFix difference
No More Guesswork
Save Time & Money
Personalised For Your Dog
Every recommendation is tailored to your dog's coat type and grooming challenges.
Better Results
A simple routine designed to keep your dog looking and feeling their best
Find out exactly what your dog's coat needs.
Stop buying products that aren't right for your dog.
Message from Our Founder
I created FurFix because I know how much joy dogs bring to our lives — and how much chaos they can bring too.
From muddy paws and tangled coats to shedding fur, doggy odours and the endless search for products that actually work, caring for a dog can often feel more complicated than it should be.
I believed dog owners deserved something better: not more guesswork, but a thoughtfully designed collection of products that make grooming, coat care and everyday life with dogs simpler, more effective and more enjoyable.
That's why I built FurFix.
Whether you're tackling knots, managing shedding, freshening up between baths, caring for sensitive skin or simply trying to keep your home looking and smelling its best, FurFix is here to help.
Through our Coat Code™ approach, we help match dogs to the right products, tools and routines for their individual needs, making it easier to care for every coat type with confidence.
FurFix was created for dogs of all shapes, sizes and coat types — and for the people who adore them... Because they're not just pets...they're family.
❤️ Giving Back
10% of every FurFix sale helps support dogs and cats in need through our partnership with Battersea Dogs & Cats Home.